Cincoro Tequila, an award-winning portfolio of premium tequilas, announced today that its rarest expression to date, a one-of-one 1.75L limited-edition bottle designed by rapper and culture icon Travis Scott, has sold at auction. The exclusive bottle was sold for £10,000 ($13,500 USD) during the second annual Annabel’s for the Amazon Gala at the iconic members-only club, Annabel’s, in London.
Crafted in close collaboration with the Cincoro team, the bottle features a sleek chocolate-brown finish and custom gold metallic symbols inspired by Mexico’s rich tequila-making traditions. Reinterpreted through Scott’s bold and modern vision, the design fuses heritage with innovation. The result is a seamless blend of modern edge and elegance, a true collector’s piece that redefines what a tequila bottle can be. Inside, the bottle holds Cincoro’s award-winning Extra Añejo, which was aged for over 40 months in Tennessee whiskey barrels.
“Working with Travis has been an incredible creative journey,” said Emilia Fazzlarai, Cincoro Tequila Co-founder & Executive Chairperson. “He brought a completely unique perspective to this collaboration, rooted in both cultural vision and attention to detail. This partnership represents a bold step forward for Cincoro as we continue to redefine what luxury tequila can be.”
The auction coincided with the official launch of Cincoro Tequila in the UK, marking a milestone moment for the brand as it continues its global expansion. All of the proceeds from the auction support the reforestation efforts through the Annabel’s for the Amazon initiative.
This exclusive bottle drop also marks the beginning of an ongoing creative partnership between Travis Scott, Cincoro Tequila and Cactus Jack, with future collaborations already in development. Together, Cincoro x Travis Scott plans to reimagine what collectible, high-design tequila bottles can look like by merging cultural influence with timeless craftsmanship for collectors and connoisseurs alike.
“This is just the beginning with Cincoro,” said Travis Scott.
For more information on Cincoro’s upcoming collaborations with Travis Scott and to be the first to know, please sign up for the Founder’s Club at www.cincoro.com/founders-club/.
